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20121201
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, five years. we have central and south america and all of asia including china. there's so many opportunities to grow hello kitty as well, too. if we want to double our company's size, we need more. >> that's your goal. what's the time frame for accomplishing that? >> we're looking for something like five years. in these five years we have increased our market cap for five times larger. and what we want to do is to continue that. 20% to 30% growth. >> and acquisitions as you say will be a key part here. what targets are you looking at and what's funding like for purchases you want to make? >> we have a cash position of close to 400 million u.s. dollars. and we have a deficit stimulus side. basically we don't have debt. we can finance, as well. but we have cash flows. so there's no worry about the cash. >> okay. >> yeah. i was going to -- in terms of extending the brands, how do you embrace the digital arena here in things like ebooks and -- >> yes. we just started amazon.com program with mr. man and little miss. it's really since jettic. especially the small kids love digital ip
of miles away from where the end consumer is. how do you actually know what consumers let's say in south america, africa actually like in terms of fragrances? >> it's imminently linked to the culture of a local country. especially on the state side, especially on the flavor side. so we don't create fragrances and flavors for the indians and the chinese. we have 9,000 people around the world. half of them create the next fragrances and flavors. and out of those 4,500 people, you have roughly 2,000 people who are actually in those countries. they are local people so we are chinese employees, chinese favors, will create those fragrances and flavors for the whole market. because, again, you can't know about the local culture out of switzerland. so you have to by there. and we have there in all of those countries so we do expensive consumer tests. we do expensive consumer insight. we drive the trend and that's helpful to grow in those markets. >> another factor that's created a lot of headache is the strength. how difficult is it to be a globally operating company that's based here in switzer
not thrilled at the prospect of a reunified korea having south korea and america right across the river. this is an area where the chinese could tune themselves up a little. but clearly they are not in love with north korea. >> i can only say china is trying to encourage the transformation of korea and encouraging north korea to follow the same path china has engaged in in the last several, opening up their economy in china has been actively trying to establish free trade zones, encouraging other countries to establish operations in certain areas as a way to try to beef up the north korean economy and hope that that may lessen the isolation of north korea and therefore are influenced their foreign policy and some of their military policies. >> on the outside there. >> what about china's book, continental border with russia? what about china buying to siberia. i'm colonizing siberia, sending out some of these people -- how to separate the united states? how does that worry the united states? actually, china getting stronger unaccounted siberia? >> i haven't heard any proposals for china
, and south america, which we really don't have now. really makes us a global powerhouse. >> you know, is the underwear business and the jeans business a bigger business than the suit business for example? >> yes. the underwear business worldwide is over a billion dollars in sales and jeans business is close to $2 billion. so those are the two largest categories followed by fragrance which is about a billion and a half dollars. >> when you did the tommy deal you knocked the cover off the ball. you put some numbers out. you delevered the company quickly. now you're back doing the warnerco deal. is this going to be as transformational? >> i think in some ways it's going to be more transformational. it really opens up two key markets for us to operate directly. today we are operating on joint ventures and licensing arrangements. so in asia, china specifically, ind india, and in latin america with brazil, you know, really opening up the developing economies, where warnaco, in those two areas approaching 20%. >> phillips-van heusen, to be able to transform it from what we think of when we
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